About

Originally founded in 1997 AWAL now stands at the forefront of the new media revolution. AWAL has empowered independent artists and labels to take control of their own destinies and bypass the gatekeepers of the old music industry.

The function of AWAL is logical and simple. Large record companies have direct deals with iTunes and other digital stores, however these stores cannot deal directly with the hundreds of thousands of small labels and independent artists who want to sell their music on line. Consequently AWAL acts as a conduit, uploading and encoding the music into the stores then accounting to and paying its clients. AWAL currently represents over 4,000 artists totaling 100,000 tracks, and has already sold over 12,000,000 downloads.

There are huge AWAL success stories; Arctic Monkeys, Editors, Moby, Chicane and Jay Sean, to name just a few. Currently AWAL labels and artists, with the guidance of industry experts can have their music digitally distributed and promoted into a global network of over 127 digital stores.

AWAL clients can view their sales online, on-demand and up to the previous day.

Clients also have the opportunity to opt into the License / Sync platform where they can see the briefs and submit their own tracks for consideration. AWAL Licence / Sync has direct relationships with hundreds of brands and music supervisors worldwide including Coca-Cola, Western UnionSkins, Burberry, Puma and the BBC.

Special marketing promotions, sponsorship opportunities, music publishing, A&R, playlists, custom compilations, podcasts, cross-platform content properties and mobile offerings all come under the AWAL aegis.

AWAL UK Limited | Sheffield Technology Park | Arundel Street | Sheffield S1 2NS | United Kingdom |
info@awal.co.uk

Awal UK Limited is registered in England & Wales | Company Registration 4430703 | VAT Registration GB847537589
Registered Office 51 Clarkegrove Road, Sheffield, S10 2NH (do not send material to this address!)